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Social post widget: embed a post from Instagram, TikTok, Threads or Facebook

The social post widget shows a single post from a social network on your page – a reel from your last gig, say, or the announcement of your next event.

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The social post widget embeds exactly one post: a post or reel from Instagram, a video from TikTok, a post from Threads, or a post, video or reel from Facebook. You can add it to any page – profile, venue, crew, event series and event. It can be added by the page’s owner and by its admins and moderators.

For a link to your whole profile on a platform, use the Links widget.

How to add a social post

  1. Tap “Edit” in the bar of your page, then “Add widget” or one of the “Widget” buttons between the tiles.
  2. In the “Media” group choose the “Social post” tile. “Add social post” opens.
  3. Open the post in the app or the browser and copy its address, for example via “Share › Copy link”.
  4. Paste it into the “Link” field or tap “Paste from clipboard”. EDM Hub shows, for example, “Detected: Instagram · post”.
  5. Optional: enter a heading under “General”.
  6. Check the post under “Preview” and tap “Insert”.
  7. Tap “Save” in the bar at the top.

The link of a single post is all it takes.

What visitors see

Visitors see the post the way the network embeds it, with your heading above. EDM Hub only loads posts from other platforms once the visitor has allowed the platform on their device – in the “Content from other platforms” notice or in the settings under “Privacy & data”. Anyone who hasn’t sees, for example, “Instagram content is blocked” with the link “Enable in settings”.

This is what a visitor sees as long as they haven’t allowed Instagram.

When the link is refused

  • Short links – EDM Hub cannot resolve short links from the TikTok or Facebook app or share links from Instagram or Facebook. Open the link in a browser and copy the full address.
  • “This Instagram link doesn’t lead to a post or a reel.” – The link points to a profile or an overview. Open the single post and copy its address. The same goes for TikTok (a video), Threads (a post) and Facebook (a post or a video).
  • “… isn’t supported. Posts come from Instagram, TikTok, Threads or Facebook.” – Other networks can’t be embedded. Link to them with the Links widget.
  • The post doesn’t appear – It is private, deleted or blocked in your country. Check it on the platform.
  • You see no post yourself – You haven’t allowed the platform on your device. The window offers a button such as “Allow Instagram embeds on this device”.